Polarizing, extreme, demonstrative, extravagant... Many words can be used to describe the watches conceived and created by Jacob & Co. The company's founder, Jacob Arabo, possesses not only a flair for display but also an exceptional sense of creativity in this industry. With his experience in jewelry design, Mr. Arabo has shaped a vision of watchmaking that is truly unique in terms of design, functions, and technical specifications. But it goes far beyond extravagant style. Jacob's imagination pushes the boundaries of technical and horological art, creating watches that no one else in the watch industry could even imagine. The design of these striking models provokes a mixed reaction, but it’s worth looking beyond aesthetics to understand that behind this effusion, Jacob & Co brings something unusual and exciting to the industry. And to go beyond the mainstream requires impressive horological expertise and cutting-edge creativity. This is precisely what our latest detailed film is dedicated to.
The journey of Jacob & Co in elite watchmaking includes astonishing watches that are miniature kinetic works of art on the wrist. Undoubtedly, the most famous of these are the Astronomia and all its evolutions, watches equipped with a spectacular kinetic three-dimensional movement with planetary indicators that are in constant motion. This four-arm mechanism is driven by a multi-axis tourbillon, which can be combined with unique, exciting complications such as a fully functional miniature roulette. This mechanical marvel is hidden under an almost entirely transparent case with domed sapphire crystals around the perimeter, revealing all the mechanical details in motion.
But there are many more creations to explore. Consider the Twin Turbo and Twin Turbo Furious models, equipped with no less than two (yes, two) triple-axis tourbillons, a monopusher chronograph, and a decimal repeater. And if you weren't convinced that Jacob & Co has the ability to create ultra-complex mechanisms housed in contemporary and creative ensembles, there's more.
The Opera Godfather and Opera Godfather Minute Repeater models, equipped with a triple-axis tourbillon, also offer a unique interpretation of an ultra-traditional complication: a musical mechanism housed in a demonstrative and much more modern case playing on the theme of “The Godfather.” Again, if the outfit is something extraordinary, then behind this genuine mechanical craftsmanship lies the science that few watch companies possess. And the miniature Don Corleone in the center...
Recently, Jacob & Co partnered with Bugatti to release incredible automatic watches where the minute tourbillon mechanism is equipped with an actual 16-cylinder miniature engine. The automaton, mimicking the Chiron engine, comes to life thanks to the pistons rising and falling in the sapphire engine block... And, something we almost forgot, these watches also tell time.
With these and other watches, Jacob & Co brings something unique, fresh, and exciting to the watch industry, going beyond the concept of time. It marks a significant departure from the style typically adhered to by traditional brands. But to go beyond the mainstream, beyond commonly accepted opinion, one must be an adventurer. This is exactly what Jacob & Co does. Jacob is unique with his irreverent, bold design choices that may shock but captivate attention not only because of the unusual shapes and proportions but also the level of watchmaking craftsmanship involved in these creations.
Jacob Arabo is a man with vision and a talent for design. Each new project is an opportunity to reinvent oneself and push the boundaries of what is possible not only for Jacob & Co but also for its partners who conceive and produce these watches. Jacob & Co knows that its watches are more cinematic than functional, but this sense of showmanship and extraordinariness is the brand's key to success.
The history of Jacob & Co's watch division is somewhat older than the company itself. Jacob Arabo opened his jewelry company in New York in the 1980s. The first watches appeared in 2002, mostly men's models adorned with diamonds. And in 2006, the first milestone in the series of ultra-complex models appeared - the Quenttin Tourbillon, a watch with a vertical movement and seven barrels with a 31-day power reserve. After the success of this new watch division, Jacob & Co opened its Swiss headquarters dedicated to watchmaking (the headquarters in New York deals with jewelry). It is here that the brand develops its watches and provides after-sales service. But Jacob Arabo knows that achieving such complexity requires partners, not just one mind. This is why the brand works with several long-standing Swiss partners, such as Concepto, to bring its vision and creativity to fully operational mechanical watches.
More detailed information can be found at www.jacobandco.com.