A big surprise from Tudor for the brand's centennial celebration - the new Monarch model.
This release marks a century of the brand's technical achievements. However, the name Monarch is not new. In the 1990s, Tudor already released a series of Monarch watches that gained popularity in Asia. The new model is not just a return to the design of the 90s. It is a modern, more premium version created especially for Tudor's 100th anniversary. Let's take a closer look at all the details.
Design and Appearance of Tudor Monarch
At first glance, the new Tudor Monarch showcases a modern silhouette with traditional design elements. The sharp, faceted lines of the case look fresh and contemporary. The bracelet with H-shaped links perfectly complements the overall style. The classic papyrus-colored dial creates a contrast - a sophisticated interpretation of the classic California dial with characteristic Snowflake hands. The small seconds sub-dial adds visual interest and balances the design.
Technical Specifications of the Case and Dial
Let's start with the case parameters. The stainless steel case has a diameter of 39 mm, a thickness of 11.9 mm, and a lug-to-lug distance of 46 mm. The case features a faceted surface with sharp angles. The combination of satin and polished surfaces highlights the unique design. At first glance, the dial looks classic, but upon closer inspection, modern details emerge. The case is water-resistant up to 100 meters and is equipped with a moderately sized screw-down crown.

The dial is executed in a "papyrus" dark champagne color with vertical brushing for added sophistication. Inside the black minute track are black applied hour markers. The upper half of the dial is adorned with Roman numerals, while the lower half features Arabic numerals, characteristic of the California dial style. At the 6 o'clock position, there is a small seconds sub-dial with a "snailing" texture and a slight recess. Above it is the inscription Master Chronometer, indicating the caliber level.
Features of the Hands and Bracelet
The main highlight of the dial is the unique black hands, crafted in a classic style but with a modern interpretation of the signature Snowflake. They harmoniously blend with the California dial. The faceted surfaces of the hands give them a contemporary look without turning the design into retro. Overall, the dial is a harmonious combination of classic and modern, requiring time to appreciate.

The look is completed by a bracelet with H-shaped links and the signature T-Fit clasp for easy size adjustment. It combines satin and polished elements, mirroring the case finish. The modern bracelet design emphasizes the contrast between classic and contemporary elements in the Monarch's appearance.

New Tudor MT5662-2U Caliber
On the back of the case is a sapphire transparent case back, revealing the new automatic Tudor MT5662-2U caliber produced by Kenissi. The movement operates at a frequency of 28,800 vibrations per hour (4 Hz), contains 32 jewels, and provides a power reserve of up to 65 hours. The transparent case back is rare for Tudor, underscoring the significance of the novelty.

The caliber is adorned with perlage on the main plate, "Côtes de Genève" stripes on the bridges, and an 18-karat gold inlay on the rotor, making it the most elegantly finished movement in Tudor's current lineup. Additionally, the MT5662-2U is equipped with a variable inertia balance and a silicon hairspring, meeting modern standards. The movement is certified as a Master Chronometer by METAS, ensuring accuracy from -2 to +4 seconds per day and magnetic resistance of at least 15,000 gauss.

Concluding Thoughts on the New Tudor Monarch
The new Monarch will spark much discussion. First, the brand has brought back a legendary name to the collection. Second, the model raises the bar for finish and decoration to a new level. However, the main challenge will be the unusual combination of a modern case and bracelet with a traditional California dial. Yet, Tudor designers have made the dial non-classical, using black hands and markers. Faceted Snowflake hands add modernity and exclude a pronounced retro style.

Besides the design, the new caliber, displayed through the transparent case back, is a significant event. This is not just a watch for Tudor's 100th anniversary but a new standard setting the direction for the brand's development. The new Monarch is only available with a bracelet and is priced at €5,400 / US$5,875 / CHF 4,800 - a price that matches the level of finish and positioning of the model.
Technical Specifications of Tudor Monarch Watches
| Parameter | Value |
|---|---|
| Reference | m2639w1a0u-0001 |
| Dial | Dark champagne with vertical brushing, black applied California style markers, black Snowflake hands |
| Case Material | Stainless steel |
| Case Dimensions | 39 mm (diameter) × 46 mm (lug-to-lug) × 11.9 mm (thickness) |
| Case Back | Stainless steel with sapphire window, screw-down |
| Movement | Tudor (Kenissi) MT5662-2U: automatic with manual winding and hacking seconds, 28,800 vph (4 Hz), 32 jewels, 65-hour power reserve, Master Chronometer |
| Water Resistance | 100 meters |
| Bracelet | Stainless steel, two-link with T-Fit clasp |
| Functions | Hours, minutes, seconds |
| Price | €5,400 / US$5,875 / CHF 4,800 |