Chaos at Audemars Piguet x Swatch Launch
The global launch of Audemars Piguet x Swatch's Royal Pop watches turned chaotic, with police involvement and store closures worldwide.
Swatch
Articles about Swatch watches
Trending Audemars Piguet and Swatch Collaboration
Discover the exciting collaboration between Audemars Piguet and Swatch, featuring unique bioceramic designs. Plus, explore custom Rolex models and new updates from Jaeger-LeCoultre Reverso.
Audemars Piguet x Swatch Royal Pop Collaboration
The Audemars Piguet x Swatch Royal Pop offers a fresh take on iconic models. This pop-art style watch promises to make waves.
Swatch Teams Up With Audemars Piguet
Swatch is set to collaborate with Audemars Piguet, marking a first for Swatch with a brand outside the Swatch Group. The release is expected on May 16.
IWC Le Petit Prince Pilot’s Chronographs
IWC introduces new Le Petit Prince Pilot’s Chronographs at Watches and Wonders 2026, featuring models in steel and white ceramic.
Rolex Unveils Day-Date 40 in Jubilee Gold
Rolex introduces the Day-Date 40 in a new Jubilee Gold alloy featuring a vibrant green aventurine dial. Also, explore the Rolex Cosmograph Daytona in Rolesium.
Dive into the Pacific with Swatch Scuba Fifty Fathoms
The Swatch Scuba Fifty Fathoms Ocean of Storms is a playful yet reliable dive watch. Discover its features and performance in our detailed review.
Louis Vuitton Escale Minute Repeater Review
Explore the Louis Vuitton Escale Minute Repeater, a blend of luxury and elegance with a unique jumping hour and minute repeater mechanism.
Top 50 Watch Brands: Morgan Stanley & LuxeConsult Report
The annual report by Morgan Stanley and LuxeConsult reveals the dominance of key players like Rolex and Cartier in the watch industry. Discover which brands lead the market in 2025.
Watch Buying: Quantity Over 'Quality'
Consider building a watch collection for the price of one luxury watch. Discover options under $5000.
Can Smartwatches Be Considered Real Watches?
Debate whether smartwatches, such as the Apple Watch, can be considered true timepieces in traditional horology.
Breguet Type XX Chronographe 2075 Aviator Style
Explore the Breguet Type XX Chronographe 2075, a stunning aviator-style watch with elegant design and advanced mechanics. A blend of tradition and innovation.