Three new releases where TAG Heuer reimagines the iconic Monaco chronograph.
In 1969, TAG Heuer released the world's first automatic chronograph in a square case. Now, the brand has decided to reimagine the legendary Monaco model and reintroduce the design that became iconic. At the Watches & Wonders show in Geneva, the brand presented three new Monaco Chronograph models, one of which harks back to the Monaco 1133 - the original model from 1969.
The watches feature a 39mm case made from grade 5 titanium. The case has smoothly curved sides, and the sapphire crystal is closer in shape to a square. The case back echoes the design feature of the historical Monaco model: the round central section is curved at the edges.
As mentioned above, one model has a classic blue dial with white counters, reminiscent of Steve McQueen's watch from the film "Le Mans" released in 1971. The other two models feature a lacquered dark green dial with black counters and a black dial with white counters.
The last model stands out with a combination of grade 5 titanium and 18-carat rose gold used for the bezel, crown, and chronograph buttons. Complementing these, the hands and hour markers are coated with rose gold and additionally treated with a white luminescent compound for better readability.
The models are powered by the in-house TAG Heuer TH20-00 caliber, equipped with automatic winding and an 80-hour power reserve. The watches are suggested to be worn on a black perforated calfskin strap with a folding clasp and safety buttons.
The estimated price of the models is €9,300 for those with a titanium case and €13,000 for the model combining titanium and rose gold.
Another new TAG Heuer release showcased at Watches & Wonders is the Monaco Evergraph with an unconventional chronograph mechanism.